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Forside test, nytt design

digtective

Server-side conversion tracking

Digger shows which ads actually make you money.

Digger traces every sale to the ad, keyword and click that produced it, even months later and without cookies. Cut what does not pay. Scale what does.

GDPR-compliant, DPA includedLive on Shopify in 5 minutesWorks with Google Ads and Meta
The gap, last 90 days
Reported by Google Ads1,607
Traced by Digger3,120
1,513 conversions Google Ads never saw.

Seven anonymised client accounts, Google Ads only, last 90 days.

Trusted byOdontiaEiendomsfinansPrivatmegleren
Results

What changes when you can see the real numbers.

Lender, AI Finans
~90%
lower cost per application
8x
more applications

“Within two months, cost per application dropped by nearly 90 percent and application volume increased eightfold, while our total media spend is lower than it was when we started.”

Alexander Kylgaard, Chairman of the Board, AI Finans
Dental clinics, with Velocity North
20%
more booked appointments since June

Digger shows which bookings the ads produced. Velocity North raises bids as free appointment slots get close, so the chairs fill.

[Testimonial from Odontia, in progress]
E-commerce
[X]
[headline result from the new e-commerce testimonial]

[Quote and name, in progress]

Delayed sales

Google and Meta forget your lead after 90 days. Digger does not.

Your platforms only count what their pixels catch, and consent walls, Safari and iOS hide a large share. When a lead takes 120 days to become a paid loan, they accept nothing older than 90 days after the click. Digger keeps the click chain for as long as your sales cycle runs, past 900 days.

Day 90Google and Meta stop accepting
Day 900+Longest cycle we track
Google Ads and Meta
Nothing can be reported back after day 90
Digger
Click chain kept until the sale is paid out
Day 0Lead submitted
Day 120Loan paid out. Digger credits the ad that started it.
Who is it for?

Built for sales that close after the click.

Lenders and lead generation

The problem. The sale closes months after the click, long after cookies and platform windows have expired.

What Digger does. Ties the paid out loan back to the ad that started it, even 900 days later.

Clinics and booking businesses

The problem. A booking is not the sale. Payment comes weeks later, and patient data demands strict compliance.

What Digger does. Connects booked appointments to the ads that produced them, without relying on cookies.

E-commerce

The problem. Pixels miss what consent walls, Safari and iOS hide, so a campaign can look like a loser when it is not.

What Digger does. Live on Shopify in 5 minutes. See which campaigns earn and which burn budget.

How it works

Count. Trace. Decide.

1

Count

Every conversion is recorded on your server, not in the browser. iOS, Safari and ad blockers cannot interfere.

2

Trace

Each one is tied to the click chain that produced it, however long ago, with or without cookies.

3

Decide

See profit per ad, keyword and campaign. Conversions with a click ID go back to Google and Meta through their conversion APIs, deduplicated and timestamped.

The Digger dashboard with the Profitable Ads table and revenue cards
Profitable and unprofitable ads tables

Accurate data back to Google and Meta

Conversions with click IDs are sent to the Google Conversion API and Meta CAPI, deduplicated and timestamped, so Smart Bidding gets the signals your pixel was missing.

Ad histogram with total ad revenue

Stop wasting budget on losing campaigns

When your ad platform sees every conversion, it stops bidding on traffic that does not convert, and budget shifts to campaigns that earn.

Effortless data integration, no coding required
Google AdsMetaBingLinkedInTikTokSnapchatHubSpotSalesforceShopifyWooCommerceOnline formsQR codesAffiliatesNewslettersEmailProgrammatic
Check our claim

Do not take our word for it. Check it against your own orders.

Most vendors ask you to trust their dashboard. We ask you to compare it with something you already believe.

1Export your orders or loan files.
2Compare them with Digger’s count.
3Compare both with Google Ads and Meta.
Conversion audit

We also check how your conversions are reported back to Google Ads. If the setup is wrong, the bidding algorithm learns from wrong numbers, and we find where.

Privacy

Ask any attribution vendor four questions.

Transaction IDs and form submission IDs count as personal data under GDPR. That is why we sign a DPA with every customer.

Do you sign a DPA?
Yes, with every customer.
Do you rely on third party cookies?
No.
Where is the data processed?
[Hosting region]
Can we see your legal opinion?
Yes, on request.
Two ways in

Run Digger yourself, or let us run your ads on it.

Digger

Connect your platforms, get the real numbers and make the calls yourself. Agencies can use Digger for their clients too.

Digger with Velocity North

Our team runs your ads on Digger data. Steering bids by capacity, such as raising them as free appointment slots get close, is a Velocity North service built on the Digger foundation.

Pricing

Start on Shopify in minutes, or build a custom setup.

Shopify
$99per month
Billed in USD through ShopifyLive in 5 minutesGDPR-compliant, DPA included
WooCommerce, lenders and custom
€[X]per month, from
Billed in EURHubSpot, Salesforce and custom setupsOnboarding support, DPA with every customer
Frequently asked questions

The questions we hear most.

What if my sales cycle is 900 days?

Digger keeps the click chain for as long as your cycle runs. Google and Meta only accept conversions up to 90 days after the click, so we send them what they can still use and keep the full picture in Digger.

What happens when a visitor declines consent?

[Wording approved by our privacy counsel]

How is Digger different from server side GTM?

Server side tag managers move your tags to a server, but they still track users. Digger tracks the conversion itself, so the click chain survives cookie limits and long sales cycles.

How long does setup take?

On Shopify, about 5 minutes. On other platforms most customers are live within a day, with our onboarding team guiding every step.

Can agencies use Digger?

Yes. An agency can buy Digger and use it across its clients.

Can you show me the gap before I commit?

That is what the gap report is for. You see Digger’s count next to your platforms’ count, on your own data.

Stop optimizing on guesses. See your gap.

Book 20 minutes. We show you how many conversions your current setup is missing, and what fixing it would mean for your ad performance.

Digtective AS Org.nr 919 825 596